As part of London's Social Media Week
we put on an event called Social Business – The Patchwork Elephant Revisited
asking "What next for Social Business?". We were kindly sponsored by our friends here at CompareTheCloud.net
and we introduced the event and the speakers in an earlier post
. The idea was to get 8 different perspectives on where we are at, and where we go next, with using social and collaboration tools "inside" the business to add value and work more effectively. Why is the "Social" word seen with such suspicion by some executives in the C-suite? With the explosion of social media use in marketing or customer support reaching out of the organisation, why aren't more companies using it all over their organisations? We believe change is happening, but why aren't we further forward with "Social Business"?
A few weeks after our event, Chris Heuer did a guest post on Brian Solis' blog that moved in to the same territory we covered asking Social Business is Dead! Long Live What’s Next!
and highlighted the problem with:
"While the ideas behind the moniker are invaluable in defining the future of work, most large companies simply . ...
This week is Social Media Week
in London (but also Berlin, Bogota, Chicago, Los Angeles, Mumbai, Sao Paulo and Toronto). There is a packed schedule of events each day, heavily oriented towards social media marketing and using social to promote your brand and connect with your customers, fans and community in general. We (Alan Patrick, Janet Parkinson and I) are running one of the few events of this week that talks Social Business - about using social tools inside as well as outside the organisation to make business more effective - Social Business - The Patchwork Elephant Revisited
. We'll also be discussing the way today's technology landscape is disrupting traditional business models, changing society, and changing the world of work.
The event is being held tomorrow September 27th at Hub Westminster
, in New Zealand House in Haymarket (at the Pall Mall end). It runs from 13:00 (with a formal start of presentations at 13:30 and a 45 minute break, so ample time for networking) and ends at 17:30. I'm delighted to say we are sponsored by our friends at CompareTheCloud.net
Three years ago we ran a similar event within the February 2010 edition of ...
Last week's Apple event has been widely reported in detail, but with a minimum of real analysis on the importance of the why, the how and the what being communicated. For me there were three significant aspects:
- Apple improving their leading position in the tablet business by making the leading product even better, as well as opening up a new sub segment of the market to flank the low end competition.
- The whole event demonstrating that design is still at the heart of the Apple vision.
- Showing there is life after Steve Jobs - the vision, culture and team he put in place are carrying the torch and keeping up the pace. (I wish I'd bought shares around about the time the iPod was first announced or before!)
Plenty of reporters and commentators presented most of the facts and the numbers corectly, misunderstood the pricing of the new iPad Mini thinking it too high, and then made the mistake of missing the .9 after the 7 in the size of its screen. So much technlogy reporting these days seems repetitive, regurgitating the technical specifications and processor chip models in the press release with little analysis and thought of what the technology ...
I've just made a significant switch in one of the main tools I use for my own personal productivity which highlights a key trend for the industry and all of us - the personal cloud
. Whether it is for work or our personal lives we use desktop computers, laptops, mobile phones, media players and tablets and a lot of the time we need to get at the same stuff from each device. For some time we've been used to setting up our smart phones so we can sync and access the same email as on the computer or the web, and the early adopters and geeky types have been sharing photos and documents too. The personal cloud will make that easy and more pervasive for everyone.
Let me explain more with the key tool that I use for all my writing, note taking, project documentation and capturing of ideas. Since January 2005 I've been using what I believe is Microsoft's best and most undervalued product - OneNote
. OneNote is a free form note taking application with a user interface that looks like the Windows equivalent of a cool Moleskin notebook
. I can type, draw, insert pictures or make screen clippings and capture my thoughts in multiple notebooks. .. ...
Just before Christmas I joined in with the iPad crowd. The last straw was an XBRL event at ICAEW
back in November when 5 of my colleagues who were speaking or supporting Twinfield
at the show all had iPads and I didn't. I started to look seriously at the tablet concept to see how it would help me on the road, and to compare iPad vs Android or whatever was available. The iPad wins hands down, and even though my own 64Gb 3G device just got made obsolete by the iPad 2 announcement
, I don't care. Apple has done what it did to the MP3 market with iPod, and I just can't understand why the competitors have given Apple a year's head start in the market? Let me give you my perspective on living with the iPad.
A couple of weeks ago at the end of a EuroCloud
dinner, a senior Microsoft guy next to me needed to find his hotel in the Cromwell Road. I pulled out my iPad. The irony of using an Apple product was not lost on either of us. I got straight in to Google Maps, showed him where his hotel was and the directions from the nearest tube station. Then I showed him the London Underground map, which Lines and where he needed to change. ...
Back on Valentine's day 2007 I signed up to this weird short messaging thing that posted your status updates on a web page and sent them as SMS messages to your mobile phone - it was called Twitter
. At that stage it had been going for almost a year very quietly somewhere - Jack Dorsey actually sent the first tweet on a service then called twttr on 21 March 2006
with it launching publicly in July 2006 (although contrary to popular belief, Twitter was invented in 1935
At the start of 2007 it was a best kept secret, and didn't even start as a separate company until April of that year. I was early enough to grab a 2 character ID, my normal nickname in business, DT
. Those few of us that were cool enough to have heard about it then were the social media early adopters who usually signed up to any and every new web 2.0
service and tried to figure out if it was useful. Twitter didn't really begin to take off until a few months later when two big plasma screens were set up displaying Twitter as the official backchannel at South by South West 2007
(SxSW). From that point user take up really began to spread.
A year ago Twitter users were sending ...
The first thing I've got to say is the title of this post was supplied in a tweet from Alan Patrick
), but it perfectly encapsulates the controversy
going on in the geek world around the new Apple tablet device
announced on Wednesday. Is it going to be as successful and "game changing" like the iPod and iTunes, or a flawed failure like the Apple Newton
? I believe it will be very successful as an e-book reader, for news consumption and Internet access, but also in bringing a whole new audience of technologically challenged people for whom a laptop or a netbook are just too complicated to own and carry around.
It was fascinating to hear how Steve Jobs was positioning both Apple as a manufacturer of mobile devices larger than Sony, Samsung and Nokia in that context, and then the iPad as a new category of product in opposition to the netbook
. It's well worth listening to the keynote
, and watching the slick demonstrations. For me iPad follows two important paths. The first is simple user experience and the second is Darwinian divergence
in product categories.
On the first path, the iPad uses the iPhone operating system ...
Some of us of a certain age come from a time when presentations weren't created directly on the PC (or Mac) with PowerPoint (or Keynote), or with cool new online tools like Prezi
. Back then before laptop PCs and low cost flash drives, if there was plenty of money in the marketing budget, and the presentation was really important you might create photographic slides, but usually it was paper on a flip chart stand, or more likely foils and an overhead projector
(and you could write your notes alongside on those cardboard frames - oops, definitely showing my age!). With all of these approaches, you would sit down and write the presentation first, and then transcribe the final version to the presentation medium. These days it's just too easy to go straight in to the technology, because of the ease of shifting things around and making corrections as you go. I regularly get seduced in to diving in to the detail, opening PowerPoint and starting at slide 1, when I should be taking a mental step back and going back to basics.
I've blogged before
that my favourite book on this topic Is Presentations Plus
by David A. Peoples from 1988. David was a ...
Two weeks ago I did the opening keynote session at KongressMedia's latest Enterprise 2.0 Forum in Germany. They are running a sequence of events on the topic, with good, practical case studies, reaching a high quality audience. This last session had contributions from ABB, Deutsche Lufthansa, Bayer Business Services , T-Systems Multimedia Solutions, Frauenhofer Institute and Vodafone. Sadly it was all in German, except for my pitch, so I ended t...
In part 1 of this enterprise 2.0
explanation I gave an overview of the topic and talked through some of the very few concrete examples and case studies that are out there. Tomorrow I'll post part 3 to expand the definition of the topic and pick up on some of the predictions for 2009. This post looks at how enterprise 2.0
tools can help and facilitate a change in management approach inside organizations, and some more real examples. Take a look a...