Business Two Zero

A chronicle of superhuman courage, endurance and dark humour in the face of overwhelming odds - OR - Guerrilla tactics and business ideas in a world of Web 2.0, Software as a Service, and other technology innovations

Archive for February, 2006

BTZ’s insider’s guide to RSS

by @ Tuesday, February 28th, 2006. Filed under Marketing, Blogging, Media

Debbie Weil’s post - Blogging 101, Podcasting 101, RSS 101 for Marketers - inspired me to write an insider’s guide to RSS as one of my resource pages.  I rather liked one of the link suggestions from the comments on Debbie’s post, which points to a blog-focused Copywriting 101.Technorati Tags : RSS, blogging, copywritingPowered By […]

New Small Business Wiki

by @ Tuesday, February 28th, 2006. Filed under Wikis, Sales, Marketing, Entrepreneur, Strategy

I’m a great fan of Wiki technology.  Anita Campbell tipped me off to a new wiki resource aimed at Small Business, where she is a major contributor.  The site is owned and operated by Rex Hammock of Hammock Publishing, and you can get an explanation of the site’s purpose, history and Rex’s objectives here […]

The Web Office Suite

by @ Sunday, February 26th, 2006. Filed under SaaS, Web 2.0, Office

I spotted an interesting review by Richard McManus of a web 2.0 calendar product called 30Boxes.  That lead me to Richard’s recent ZDNet article reviewing the likely contenders in a Web Office Suite, some of which I’ve referenced here before.  He also mentions recent announcements by Google, and the possibility of a Google calendar product.  Office […]

Deloitte say open source will challenge established software in 2006

by @ Sunday, February 26th, 2006. Filed under SaaS, Open Source, Internet, Strategy, Ideas

I’ve just seen the 2006 technology predictions from Deloitte Touche Tohmatsu (DTT)’s  Technology, Media & Telecommunications industry group.  They say the 10 emerging trends sure to have a major influence on the industry wil be: 1. Search engines will challenge email as the leading digital application.2. Research and development will become more collaborative as […]

Ever been tempted to exaggerate the CV?

by @ Sunday, February 26th, 2006. Filed under Presentation

My wife told me about some interesting inaccuracies in somebody’s CV this week.  They weren’t anywhere near the accuracy issues for the former RadioShack Corp. Chief Executive Dave Edmondson, who resigned last Monday following questions about his resume’s “mistakes”.  Apparently he invented a couple of degrees he hadn’t received.  He’d obviously done a good enough job […]

BRICKs, clicks and globalisation

by @ Sunday, February 26th, 2006. Filed under Accounting, Strategy, Asia, Ideas

I was with a large practice on Friday who are a prospective client for our online accounting solutions.  Their perspective was not so much “if” they should move in to online, SaaS solutions, but “when”, and that they really feel they should have done it a year ago.  One of the factors triggering their thinking is […]

Some more Presentation Zen

by @ Wednesday, February 22nd, 2006. Filed under Design, Sales, Presentation, Ideas

There are two good pieces you should read on Garr Reynolds’ Presentation Zen.  The first is some excellent advice on how to keep cool when under fire in a presentation.  He says: “Doing our homework and anticipating questions or “push-back” is crucial. But when the unexpected does happen, good general […]

How to be creative

by @ Wednesday, February 22nd, 2006. Filed under Entrepreneur, Strategy, Marketing, Design, Ideas

I’ve been visiting Hugh Macleod’s gapingvoid a little more than usual recently because of some interesting dialogue around one of his proposal’s for English Cut.  I hadn’t read his long piece, written back in 2004, on how to be creative.  You’ll find some interesting and amusing ideas in there.Technorati Tags : gapinvoid, ideas, English+Cut Powered By […]

BTZ’s insider’s guide to Blogging - From Blogger to WP

by @ Monday, February 20th, 2006. Filed under Open Source, Blogging, CMS, Design

Last month, while I was making the move from Blogger to WordPress I said I would journal the experience.  I made some notes along the way, but never got time to blog the transition.  This article is a supplement to my insider’s guide to Blogging,  explaining why I made the move, and describing the degree […]

Who are the most influential authorities on Business Blogging?

by @ Monday, February 20th, 2006. Filed under Blogging, Social Tagging, Ideas

Onalytica is a UK organisation I’ve just discovered doing Social Network Analysis, and Stakeholder mapping and analysis.  They say that by using Social Network Analysis they help their clients improve their organisational performance and make organisational decisions on a solid, quantified foundation.  On their blog site they have just written a piece called “Who are […]

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