Business Two Zero

For some reason my public photos loaded to Flickr weren’t appearing in tag searches or RSS feeds from Flickr. I posted a question on the forums and community member wooble explained that my account was set as safe but NIPSA (Not In Public Site Areas), probably because it had been classified before they changed their […]

Microsoft are hosting a 5 day Small Business Summit at Redmond from March 19 onwards. Forget the airfare, I think you should make time and attend. It’s free, but more importantly, you won’t need to travel and you can pick and chose which presentations you want to listen to. All of the sessions are available […]

Thanks to AdventNet, and Vinnie, who triggered Dennis to post this quotation.  I remember the first time I saw it, written on a battered piece of paper, in a run down coffee shop in Georgetown, Guyana (well, most of Georgetown is pretty run down, but Guyana is a great place to visit - a great cocktail […]

I’m a great fan of Wiki technology.  Anita Campbell tipped me off to a new wiki resource aimed at Small Business, where she is a major contributor.  The site is owned and operated by Rex Hammock of Hammock Publishing, and you can get an explanation of the site’s purpose, history and Rex’s objectives here […]

There are two good pieces you should read on Garr Reynolds’ Presentation Zen.  The first is some excellent advice on how to keep cool when under fire in a presentation.  He says: “Doing our homework and anticipating questions or “push-back” is crucial. But when the unexpected does happen, good general […]

“Nothing is so contagious as enthusiasm.”
— Samuel Taylor Coleridge
During today I’ve been putting the finishing touches to the first draft of a new website design for one of our clients.  I was pretty sure that we had nailed the design, and that we had delivered just the right look, feel and set of ingredients to […]

 
For most people in business the toughest part of finding new business is cold calling, and that includes seasoned (don’t I mean old?) sales professionals.  I screwed up on one yesterday where I temporarily forgot the cardinal rule, which is to always put yourself in the other guys/gals shoes.  It always helps to prepare and […]

 
Intelligence Preparation of the Battlespace (IPB) is the systematic and continuous analysis of the adversary, terrain, and conditions in the assigned or potential battlespace. It is an analytic framework for organizing information to help provide timely, accurate, and relevant intelligence to the military decisionmaking process (MDMP). Right - now substitute marketing for military, and we […]